Apple 2018 iPhone Event Gathers on September 12 (Updated)

UPDATE: I’ll be live tweeting the event beginning at 9am PT from our twitter feed at @doddleme. Join us!


Invitations to Apple‘s 2018 Fall iPhone event have gone out and it’s cryptic text is all about where the event is, more than what’s going to be announced. So get ready for September 12th, at 9am PT!

The Steve Jobs Theater at the Apple Spaceship Campus

Take a look at the invitation image above.  It’s  golden circle, followed by the words “Gather Round.” Of course, that means that the big takeaway here is that for the first time, Apple’s fall product event will be held at the Steve Jobs Theater, on the Apple Spaceship campus. And though there’s very little hint as to what the fall event is about, for the last six years, Apple has chosen the month of September to bring out new models of iPhones, iMacs, Apple Watches, and other devices. The gold color could also indicate the new color that iPhones are rumored to be in.


Speaking of rumors, since the event is about two weeks away, the latest “inside information” is that Apple will have three models, and is returning to the “S” designation in their “tock” development cycle iPhones. Therefore, the next generation phones will be known as:

Image credit – 9to5Mac

iPhone XS: Much like the current model, the iPhone XS will have a 5.8″ OLED touchscreen, and will come in three colors – Slate, Silver and Gold.

iPhone XS+ – This is the big phone, with a 6.1-6.5″ OLED touch screen. Unfortunately, though this larger phone is more like a “phablet,” it won’t have support for the Apple Pencil. That’s too bad.

iPhone 8S – Instead of the easy to  hold 4.7″ model, Apple is believed to be getting rid of the smaller size and going with the plus size. The iPhone 8S will have a 6.1″ touch screen, and some inside information from supply chains indicate there could be multiple colors, much like theiPhone 5C back in 2013 (dear God, please no pastels). The iPhone 8S will also get its own FaceID notch.

Will the iPhone 8S come in colors?

Other details about the latest phones are as follows: The OLED Based iPhone XS models with have 4GB of RAM, while the LCD iPhone 8S will have 3GB. Battery sizes will be around 3400 mAh for the iPhone XS+, around 2800 mAh for the 5.8″ iPhone XS, and a 2700 mAh battery for the iPhone 8S.

Moreover, all three phones will also support Qi wireless charging, with an improved charging coil made of copper for charging at up to 7.5 watts.  I would also expect a modest upgrade in processor power, moving from the A12 to the A13.

The iPhone XS and XS plus will go up for pre-order on September 14 and ship on September 21st. Moreover, according to analyst Ming-Chi Kuo, due to some sort of scheduling issue, the iPhone 8S won’t ship until “slightly later.” I’m guessing an October time frame, but definitely before the holidays.

Other than that, any additional hardware updates will be to accommodate iOS12 which is expected to ship at the same time. So expect some time in the event to talk about anything new since the public beta.

Other iPhone news, will be that beginning with the iPhone 9 model next year, Apple is expected to do away with 3D touch, since most people don’t really understand how it works and it’s known to be a hassle for developers to write code for it.  We’re also hearing that Apple will go with a single world phone model that will work with all carriers, doing away with specially built models for carriers like Verizon.

Mobile Filmmaking wise, I honestly don’t really see anything new coming that would make us want to upgrade to the next generation, unless Apple gives us 4K/60 or higher, or improved dynamic range with improved HDR. But even then, it would have to be a seriously impressive upgrade.

Image credit – 9to5Mac


The Apple Watch Series 4 will also likely launch, with Apple completely removing the bezel, which will give an edge-to-edge screen a wrap around appearance. The Series 4 will also have additional “complications” on the watch face that will go around in a circular fashion, making it more watch like. That’s cool.

Look closely and you’ll also see a hole between the digital crown and the side button. This is believed to be an additional noise canceling microphone for using during phone calls.

But where is the Dick Tracy FaceTime feature?!


As for the iPad, supply chain information suggests a slightly smaller iPad Pro, plus a standard iPad, all which will get a notched FaceID to replace touch ID. That means no more home button on the iPad. And that means, you can make the screen smaller and still get the same usable area. It’s going edge-to-edge!


Lastly, Apple may finally make good on the promise to bring out the AirPower wireless charging station, a Qi surfboard that can handle multiple iOS devices at the same time.  We were given a sneak peak at last year’s Fall event, but it hasn’t made it to market just yet.

So get ready for the event on September 12th, and fear not, I’ll be live tweeting all the action at @doddlenews. So join us!

About James DeRuvo 801 Articles
Editor in Chief at doddleNEWS. James has been a writer and editor at doddleNEWS for nearly a decade. As a producer/director/writer James won a Telly Award in 2005 for his Short Film "Searching for Inspiration. James is a recovering talk show producer from KABC in Los Angeles, and a weekly guest on the Digital Production Buzz with Larry Jordan.

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