Panic Lobster: Refine Your Pitch With Virtual Reality

Whether it’s an elevator pitch, a meeting with a producer or studio executive, a job interview or even a pitch for Kickstarter, the pitch is that one shot you have to share your vision for an idea and get that one name on board to support it. From there, everything else can fall into place. But a pitch is not only a fine art, it’s a well developed craft. Some are good at it, most aren’t. But with Panic Lobster and a dose of virtual reality, anyone can make perfect their pitch practicing it in a real world, but virtual scenario.

Panic is the feeling that many people express when they are in public speaking situations. Our goal is to help people develop public speaking  and other business related skills through immersive technology. – Panic Lobster

According to a recent survey by the University of Chicago, 86% of executives said that the ability to communicate clearly influences their decisions, their career, and their earnings. Moreover, a similar study found that 74% of people are afraid to speak in public, and 41% said they would rather die than speak publicly. Consequently, those who are well rehearsed in presenting their ideas, have the ability to not only clearly share the details of their vision, but also can come up with effective answers when challenged, without being caught off guard due to a lack of preparation. And that’s where virtual reality can come into play.

“Speaking well in public is a skill to be developed, the most important thing is to seek to learn and thus to captivate the public, whether it be your boss or an audience of 200 people.” – Villela da Matta, Brazilian Coaching Society

Using the power of virtual reality and experiential learning, Panic Lobster is an online service that enables subscribers to practice those all important pitches in a virtual environment. Panic Lobster designs custom, immersive training programs with scenarios that teams and individuals the chance to gain experience and self confidence, without losing opportunities through nervous mistakes and inexperience.

How Panic Lobster works is pretty straight forward. Users log in, to find a 100% real scenario, with a cinematic experience. Users can use this environment to practice their pitches or interview as many times as needed for the person or team to feel comfortable with their presentation. There is also a countdown timer to keep your pitch on pace and prevent rambling, and a recording feature to look back and review the pitch to learn and find ways to make your presentation even better.  Panic Lobster also gives user feedback through a select cadre of mentors who can help users to refine their ideas to create more impact.  There is also a “gamification” option, where teams can vie for point scoring and other game elements in order to make learning and practicing your presentation more enjoyable through competition.

Currently, there is no word on availability or pricing, but Panic Lobster is in Beta and you can sign up for details on how to get in on the Beta Tester list here.

Through the preproduction process, pitching overall and specific ideas to make your story telling both compelling and enjoyable doesn’t end until the film is in the can. And after that, it starts all over again by hyping your film or video project for marketing purposes. So it makes sense that those who are better practiced, will be better prepared, and using virtual reality through a service like Panic Lobster is a natural.

About James DeRuvo 801 Articles
Editor in Chief at doddleNEWS. James has been a writer and editor at doddleNEWS for nearly a decade. As a producer/director/writer James won a Telly Award in 2005 for his Short Film "Searching for Inspiration. James is a recovering talk show producer from KABC in Los Angeles, and a weekly guest on the Digital Production Buzz with Larry Jordan.


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